Philips Tradeshow Demo

Project Details

Philips is a diverse company with a product line ranging from consumer goods to professional healthcare devices sold worldwide.

Philips was in need of a flash interactive demo to showcase their new portable lines during an important trade show in Europe. The goal was to show how the product could be used to save time and money in a person's life as well as for an entire group.

Working with Writer's Block, Visionology helped to build upon initial concepts leading to the development of them to completion. The concept was to follow a single person in his life using the portable from a corporate setting in the city, to overseas, and eventually his his home. This would show the flexibility of the product as well as the cost savings, allowing the user to dictate anywhere at any time.

Pause functionality was added to allow sales professionals the ability to show specific points and screens within the piece to potential clientèle. Shortly after, we were asked to develop web functionality for the piece due to it's popularity as a sales tool.

Technology